AN EXACT REPLICA OF A HERSHEYS CHOCOLATE SQUARE - ONLY IN A DIFFERENT CONTEXT
COPY / PASTE
I created the Hershey's chocolate square bracelet to explore the intersection of design, copyright, and public perception. I find it fascinating that companies can copyright such simple, universal shapes like a chocolate bar square, despite its basic form. This led me to consider how patent law and the influence of external inspiration play a crucial role in both art and design. Copying well-known forms sparks controversy, which can provoke thought and generate media attention. By using a recognizable shape, my aim was to engage audiences through a provocative design that challenges notions of originality, ownership, and the boundaries of creative expression.
The Hershey's chocolate square bracelet also serves as a form of social commentary, using design as a medium to critique societal issues surrounding intellectual property. Just as art or media can spark discussions on contemporary topics, design too has the power to engage the public in meaningful conversations. By repurposing a familiar, copyrighted shape, this piece questions the legitimacy of ownership over simple forms and challenges the boundaries of what should be considered exclusive intellectual property. Through this design, I aim to provoke thought about the blurred lines between creative inspiration, legal restrictions, and the broader conversation on fairness in art and design.